After 32 years in the Rural Electric Cooperative business, I genuinely can say that I see the value of a grassroots effort. Why? Because I watch other Electric Cooperatives do this effectively. We are a small coop on the eastern plains of Colorado with not much representation in our state and federal policies. If we can somehow come together in the efforts that first brought electricity to rural communities, we could make a difference. We have shared values and thoughts that are many times different from those of our urban friends. We need a chance to be at the table to discuss how specific issues will affect the affordable and reliable electricity we have become accustomed to knowing.
Now to what is “Grassroots”? Grassroots movements are associated with bottom-uprather than top-down decision-making and are sometimes considered more natural or spontaneous than more traditional power structures.
Grassroots Campaigns, a non-profit organization dedicated to creating and supporting grassroots movements at our local level, says that grassroots movements build organizations, raise awareness, build name recognition, win campaigns, and deepen political participation. Grassroots movements work toward these and other goals via strategies focusing on local involvement in either local or national politics.
Being informed on such matters that will affect our fundamental interests are foremost, and coming up with easy ways to send our message will be crucial for our future existence. It is our opportunity to help craft the direction we want to go in our future. I am looking forward to growing a robust grassroots effort to benefit Morgan County Rural Electric Association for years to come.
We have tried to make this as easy as possible, knowing that everyone’s time is valuable, so if you could, sign up by simply going to MCREA’s website and following the easy form we have in place. There’s never any commitment, but when we need our association members to participate in an action, we’ll call upon you to forward pre-written emails or letters to lawmakers and commission members.
It’s that simple to keep these critical communication lines open to help our representatives promote legislation favorable to our local community and MCREA.
David Frick, MCREA General Manager